Havas New York
More Than Just A Cup - Agency
Keurig Dr Pepper is celebrating McCafé At Home's second year of partnership with Ronald McDonald House Charities to support families with children who are sick. The “More Than Just A Cup” campaign features slackliner and World Record Holder, Alexander Schultz, as he enjoys the world’s most extraordinary cup of coffee at record-breaking altitude.
Havas New York
The Issue Within the Issue - Agency
In New York City, 40% of the youth homeless population identifies as LGTBQ+. The Ali Forney Center goes far beyond the typical homeless shelter and seeks to set kids up for future success. We partnered with New York Magazine to create The Issue Within the Issue—a special advertising project using 40% of all available ad space to highlight all that the center does, as well as the realities of life on the streets. Through the 28 pages at our disposal, we were able to cover all bases from why the center exists, to success stories shared from center alumni.
Havas New York
Staybl App - Agency
Havas New York, a certified B Corp, and Havas Germany worked together to develop the Staybl App (free to download), with the goal of bringing attention to the fact that accessibility options in smart devices still leave the needs of many populations unmet. Parkinson’s Disease alone impacts 10 million adults globally, with a staggering 70 percent of those diagnosed experiencing tremors. In addition, there are millions of other people around the world who experience essential tremors – ranging from children to ex-professional athletes – who will benefit from this innovation.
Gamechanger Series
To celebrate the 50th anniversary of the launch of the gamechanging adidas Superstar, we produced a series of short films highlighting Gamechangers across the United States. Our team sourced, shot, and edited thestories of the crews all over the country, creating vignettes showcasing what it means to be a leader inthe community in 2020.
Havas New York
#SkipTheRinse - Agency
America is facing a water crisis. But 75% of dishwasher users still pre-rinse their dishes, which wastes 20 gallons of water every load. With Finish Quantum, you don’t have to pre-rinse. So Finish teamed up with National Geographic and The Nature Conservancy to get the word out and ask America to Skip the Rinse to save water.